situates the reader in a time of transformation, reflecting on how the exponential rise of visual media inundates society with art-like expressions. Häfker discusses the overwhelming influx of artistic stimuli experienced by modern individuals, particularly in urban settings, where traditional art forms seem to have lost their exclusivity and impact. He emphasizes the urgent need for cinema to reclaim artistic integrity, calling for a deeper understanding of its unique capabilities and advocating for the cultivation of genuine artistic expression within the medium. This sets the framework for a thoughtful exploration of the responsibilities and opportunities that come with the emergence of film as a significant art form. (This is an automatically generated summary.)